Degree InclusiveUser Research, Service Design,
Product Design
2020 - 2021
People with disabilities represent the world's largest minority group, however, most products and experiences are not made with their needs in mind. Every day an able-bodied person will perform a task, like applying their deodorant, using their hands and arms, and not think twice about it. For those with visual impairments or physical limitations, tasks like this can be extremely challenging if not impossible.
My role was the lead researcher and strategist on this project. We conducted research and created prototypes while working closely with people in the disability community. We listened to their experiences and needs, collecting valuable information that guided our design choices. Ultimately it was their insights and expertise that shaped the design of these products to make them more accessible and user-friendly for everyone. Unilever and Degree have continued building on the research and prototyping efforts of this project since 2020.
Project Website: https://www.degreedeodorant.com/us/degree-inclusive/
Innovation Grand Prix, Cannes Lions for Degree InclusiveFast Company’s 2021 Innovation by Design Awards for Degree InclusiveLondon International Awards for Degree Inclusive
More details can be found on Wunderman Thompson
